Choose your cloth
Every cloth is its own shirt, with its own page and its own price. Open one, give your six measurements, and it is cut for you.
Prefer the softer collar? The casual shirt has four cloths of its own.
Why made-to-measure beats a size label
Off-the-rack shirts are cut to an average. If your chest is a size L but your neck is a size M, the label has to pick one and you live with the other. That is the gap between a shirt that fits and a shirt that merely closes.
A made-to-measure formal shirt starts from your numbers instead of a size chart. Every panel is cut to those numbers before a single seam is sewn, so the collar sits where a collar should and the sleeve ends at your wrist bone rather than halfway down your hand.
What you get
- FabricCotton — crisp enough for the office, breathable enough for the commute.
- CollarClean formal collar that holds its shape under a tie or a jacket.
- CutMade to your six measurements — collar, shoulder, chest, waist, sleeve and shirt length. No standard S/M/L anywhere in the process.
- PriceFrom ₹1199 (MRP ₹2599), depending on the cloth you pick — every price is shown next to its fabric before you order. Delivery is included — there is no separate shipping charge at checkout.
- PaymentCash on Delivery across India. You pay when the shirt arrives.
- Stitched & deliveredIn about 3–5 business days, with a tracking link — anywhere in India.
- If the fit is offFree alteration. A stitching mistake on our side means a free remake.
- Returns3 days from delivery, free, by courier pickup.
How to measure yourself
These are the six numbers the order form asks for. The diagrams below show exactly where to put the tape — about five minutes with a soft measuring tape — or let AI Photo Measure read them from two photos.
Don't know your measurements?
No problem:
- AI Photo Measure (free). Take two full-body photos — one facing the camera, one from the side — and the app reads a silhouette to fill your measurements in. Review and adjust each value before you order.
- Measure by hand. Follow the step-by-step diagrams above — a soft tape and five minutes is all it takes. Still unsure? Message us on WhatsApp and we'll guide you.
AI Photo Measure is in beta. Treat its numbers as a starting point, not gospel — review each value and correct anything that looks wrong before you order. The photos are processed on your own device and are never uploaded to our servers or stored anywhere. See our
privacy policy for the detail.
Fit guarantee, returns and payment
A made-to-measure shirt is only a fair deal if a bad fit is our problem, not yours. So:
- If the shirt does not sit right, we alter it free of charge.
- If it is wrong because we mis-stitched it, we remake it free.
- You can return it within 3 days of delivery at no cost — full details on the returns page.
- You can cancel free of charge any time before we start production.
- You pay Cash on Delivery, so no money leaves your hands before the shirt reaches them.
Looking after it
- Machine wash cold, inside out, with similar colours. Cotton is happiest below 30 °C.
- Skip the bleach — it thins the fabric long before it fades the colour.
- Line dry in shade. A hot tumble dryer is the fastest way to shrink a cotton shirt out of its measurements.
- Iron while slightly damp, collar and cuffs first.
Questions about the formal shirt
What fabric is it?
Cotton. It holds a crisp line for office wear, takes an iron well and stays breathable through an Indian working day.
Can I order it for a wedding or an interview?
Yes — your shirt is stitched and delivered in about 3–5 business days. For a wedding or an interview, order with a few days of slack so a delayed courier never becomes a crisis.
Do you deliver to my city?
We ship anywhere in India through our courier partner. Enter your PIN code with the Check delivery button in the header to confirm your area, and read the shipping policy for timings.
How is this different from the casual shirt?
The formal shirt is cotton with a structured collar that holds its shape under a tie or a jacket. The casual shirt uses the same six measurements but a softer collar and a more relaxed drape, for days when nobody is checking your collar.